Shaping How You’re Seen, Heard, and Remembered.

Varner PR helps purpose-driven brands amplify their voice through strategic storytelling, media engagement, and community connection.

What's
your story?

We help brands define and refine their message to earn meaningful media coverage. From executive coaching to presentation training, we equip leaders to communicate with clarity and confidence. We advise leadership teams, amplify purpose-driven campaigns, and design strategic initiatives that strengthen donor relations and elevate major events.

Award
Winning

Initiatives

National
& Global

Client List

30+
Years

In The Industry

Our Clients, Partners & Sponsors

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Crafting Stories that Spark Change

Your story is your strategy. We help you uncover, shape, and share narratives that move audiences — from thought leadership content to campaign storytelling. Every message reflects your purpose and amplifies your impact.

Let's Connect Further

Media Engagement

We connect your story to the right platforms and people. From press outreach to relationship management, we cultivate trusted media partnerships that position your brand for meaningful coverage and credibility.

Media Interview Preparation

Our tailored coaching equips leaders and spokespeople to shine in every media moment. We refine key messages, strengthen delivery, and provide on-camera practice so your voice lands with confidence and impact.

Community Engagement

We create authentic dialogue between your organization and the communities you serve. Through grassroots partnerships, civic engagement, and social impact storytelling, we help you foster trust that lasts.

Meeting Facilitation

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Voices That Move
The Culture Forward

At Varner PR, we believe in amplifying voices that shape conversations and communities. Our founder, Sandra Varner, has interviewed a number of newsmakers, celebrities, and cultural influencers, bringing depth, clarity, and cultural insight to every story she touches.

Iconic Moments, Lasting Impact

A curated glimpse into the conversations, connections, and cultural moments that have shaped Varner PR’s legacy in media and storytelling.

Meet
Sandra Varner

Founder of Varner Pr

For more than 30 years, Sandra Varner has led Varner PR, a communications firm known for shaping stories that inform, inspire, and influence. Her work spans continents and industries, grounded in clarity, credibility, and cultural intelligence.

Her career highlights include coordinating national media campaigns for the NBA and NFL, leading the $1 million COVID-19 Resiliency Relief Program for the Oakland African American Chamber of Commerce, and facilitating media training for the National Association of Black Journalists. Sandra’s portfolio extends across four continents, serving clients from the private, public, and nonprofit sectors.

A proud graduate of Southern University and member of Delta Sigma Theta Sorority, Inc., she continues to serve on several advisory boards and community initiatives — all while amplifying purpose-driven voices and producing stories that move the culture forward.